Default cover image
Default cover image

Innovation Management and New Product Development/ Paul Trott

By: Trott, Paul

Material type: TextText

Language: English Publication details: England Pearson Education Limited 2008

Edition: 4th ed

Description: xxvii, 581p.: 23 cm

ISBN: 978-0-273-71315-9

Subject(s): Marketing

DDC classification: 658.575

Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)